Amazon . Shopify . Walmart . Tiktok

Brandkyte AI-Commerce Index™

Discover how prepared your business is for the future of AI-powered commerce. The Brandkyte AI-Commerce Index™ measures your readiness across AI discoverability, marketplace intelligence, profitability, customer signals, operational efficiency, and AI workflows giving you a clear benchmark and roadmap for sustainable growth.

Scored using Brandkyte's proprietary AI-Commerce Index™ methodology the same benchmarking framework used across the brands Brandkyte manages on Amazon, Walmart, Shopify, and TikTok Shop.

AI-Commerce Index Score

Sample Preview
78

AI Ready

Illustrative output not an actual client report


Account & Compliance
Profitability
Advertising
Search & Conversion
Inventory & Supply

6

Weighted Readiness Dimensions

500+

Brands Benchmarked by Brandkyte

10 Years

Inside Amazon & AI-Powered Commerce

0-100

Proprietary Scoring Scale

The New Commerce Landscape

Ecommerce has fundamentally changed.

Shoppers no longer start their search on a retailer's website or even a traditional search engine. Discovery, comparison, and purchase decisions now happen inside AI-driven interfaces that summarize, rank, and recommend products on a shopper's behalf. Brands that aren't structured for these systems are becoming invisible to a growing share of buyers, regardless of how strong their traditional SEO or advertising performance looks.

Alexa For Shopping
ChatGPT
Google AI Overviews
Perplexity
Alexa+
TikTok Search
AI Shopping Assistants
Methodology Overview

How the Index Works

1

Measure

Collect marketplace, content, advertising, customer, and operational signals across your brand's digital footprint.

2

Score

Apply Brandkyte's proprietary AI-Commerce Index™ methodology to weight each category and calculate your overall score.

3

Transform

Receive a prioritized roadmap to improve discoverability, profitability, and operational efficiency.

The Six Categories

What the AI-Commerce Index™ Measures

Six weighted categories, scored independently and combined into a single benchmark.

1

Account & Compliance

  • Account Health & policy violations
  • Listing suppressions & IP complaints
  • Restricted-product issues
  • Brand Registry, catalog & variation risk
2

Sales & Profitability

  • Revenue & unit trends, ASP
  • Amazon fees, returns, discounts
  • Contribution margin & SKU-level profitability
  • Seasonality & SKU concentration
3

Advertising

  • ACoS, TACoS, ROAS
  • Campaign structure & branded vs. non-branded mix
  • Wasted spend & paid dependency
  • Organic-to-paid mix
4

Search & Conversion

  • Keyword rankings & Search Query Performance
  • Click share & purchase share
  • Branded demand & conversion rate
  • Concentration risk
THE SCORE

Brandkyte AI-Commerce Index™

A single 0–100 score, benchmarked against Brandkyte's growing dataset of indexed brands.
82
INDEX SCORE

AI Ready

Illustrative sample score

90–100
AI Leader
Industry-leading AI maturity.
75–89
AI Ready
Well-positioned with defined improvement opportunities.
60–74
Emerging
Strong foundation but inconsistent AI readiness.
40–59
At Risk
Limited AI discoverability and operational maturity.
Below 40
Critical
High risk of falling behind AI-powered commerce.

Category Weights

AI Product Content
20%
AI Discoverability
20%
Customer Intelligence
15%
Advertising Intelligence
15%
Commerce Operations
15%
AI Workflow Readiness
15%
WHO SHOULD GET INDEXED

Built for operators who can't afford to guess

The AI-Commerce Index™ is built for anyone whose revenue depends on marketplace and AI-driven discovery.
AB

Amazon Brands

WB

Walmart Brands

SB

Shopify Brands

TT

TikTok Shop Sellers

BO

Brand Operators

FD

Founders

PE

Private Equity

AG

Aggregators

AE

Acquisition Entrepreneurs

What You'll Receive
A consulting-grade report, delivered as a downloadable PDF.

Doing It Alone

  • Wasted ad spend with poor targeting
  • Guessing keywords instead of using data
  • Manual PPC management with no clear direction
  • Low conversion rates on listings
  • No clear Amazon growth strategy

Executive Summary

  • 90-Day AI Transformation Roadmap
  • Executive recommendations
  • Downloadable PDF report
  • Workflow automation opportunities
  • Overall AI-Commerce Index™ score

Still have Questions?

Answer common customer questions with helpful details.
It measures how often AI assistants such as ChatGPT, Rufus, and Perplexity find and recommend your products. It also tracks how accurately they describe your brand.
Shoppers use AI assistants to compare products and get short lists of picks. Brands use AI for listings, reviews, reports, and forecasting.
It scores your AI visibility for e-commerce across six weighted areas. We test how AI assistants describe your brand, then deliver one overall score and a ranked 90-day roadmap.
You get your overall AI-Commerce Index™ score and a score for each of six categories. The PDF also holds plain-language recommendations, a 90-day roadmap, and workflow automation opportunities.
Most brands re-check every quarter. AI shopping platforms keep changing how they rank products, and your benchmark shifts as more brands are indexed. Quarterly checks show whether your AI visibility for e-commerce is rising or slipping.

Know exactly where your brand stands before AI shopping becomes the new normal.

Schedule Your AI-Commerce Index™ Assessment

AI Visibility for E-commerce: Is Your Brand Showing Up in AI Search?

Your rankings look fine. Your ads convert. Then a shopper asks ChatGPT for the best product in your category, and your brand never comes up.

You never see the lost sale.

Shoppers Are Asking AI What to Buy. Does It Name You?

Product search used to start on a retailer's site or a search engine. Now many shoppers start with an AI assistant such as Amazon Rufus (now Alexa for Shopping), ChatGPT, or Perplexity. They ask, read a short list of picks, and buy.

Say a shopper asks Rufus for a water bottle with a 24-hour cold hold. Rufus reads listing titles, bullets, reviews, and shopper questions to answer. If your listing never states the hold time, Rufus has little to work with.

Your rankings and ad reports won't show whether AI recommends you. A check of your AI visibility for e-commerce will.

What Does AI Visibility Mean in Practice?

AI visibility for e-commerce measures how often, and how accurately, AI assistants find, understand, and recommend your products. Three questions decide it:

  • Is your product data clear enough for AI to read?
  • Does AI describe your brand correctly?
  • Does AI recommend you when shoppers ask?

AI search visibility sits next to SEO and ads. It does not replace them.

To track your brand in AI search, ask each assistant the questions your buyers ask. Log whether you appear and which competitors do. Done manually, this is slow, and answers vary between prompts.

How the AI-Commerce Index™ Works

BrandKyte built the AI-Commerce Index™ to score AI visibility for e-commerce with the same benchmark we use on the brands we manage. It works as an AI visibility index across Amazon, Walmart, Shopify, and TikTok Shop.

  1. Measure: We collect signals from your listings, content, ads, reviews, and operations, and test how AI assistants describe your brand. This is your AI visibility analysis.
  2. Score: Each of the six categories gets a score from 0 to 100. We weight them into one AI visibility score.
  3. Act: You get a ranked 90-day roadmap.

Together, the three steps form an AI readiness audit.

Searching for the best search visibility checker? Ask three questions. Does it test real AI assistants? Does it score content, reviews, and ads? Does it say what to fix first? The Index was built to answer yes to all three.

What Your AI Visibility Score Measures

Category

Weight

What we check

AI Product Content

20%

Titles, copy, images, and product data

AI Discoverability

20%

AI assistant results, rankings, brand authority, and consistent details online

Customer Intelligence

15%

Reviews, ratings, and shopper questions

Advertising Intelligence

15%

ACoS, TACoS, ROAS, and wasted spend

Commerce Operations

15%

Account health, compliance, inventory, and supply

AI Workflow Readiness

15%

Repetitive work AI handles for your team

What Your Score Means

Your score lands in one of five bands: AI Leader (90 to 100), AI Ready (75 to 89), Emerging (60 to 74), At Risk (40 to 59), or Critical (below 40).

Built for Brands Selling Where AI Now Shops

AI visibility for e-commerce brands matters most to three groups:

  • Marketplace and DTC sellers on Amazon, Walmart, Shopify, and TikTok Shop
  • Founders and operators who want a baseline and a plan from an AI readiness assessment
  • Investors and acquirers who want to check AI risk before a purchase

What's in Your AI Visibility Report

You get a PDF built for your team or your board. It includes:

  • Your overall AI-Commerce Index™ score
  • A score for each of the six categories
  • Recommendations in plain language
  • A 90-day roadmap ranked by impact
  • Workflow automation opportunities

Built by Operators Who Know Marketplaces

Brandkyte was founded by former Amazon leaders and e-commerce operators. Our team has managed more than $2B in marketplace revenue and advised 500+ brands across 10+ years.

We weigh every recommendation against margin, cash flow, and brand equity. We treat AI visibility for e-commerce as an operating metric, next to ad efficiency and profit.

Book a free 30-minute session with no commitment. We start with your AI visibility for e-commerce and where it stands today.